Welcome to Azhand Shokohi, an avant-garde, independent, sustainable luxury fashion brand with a highly creative designer at the tiller of the company.
Azhand Shokohi brand is a slow fashion house with a passion for craftsmanship, quality and excellence for every design.
Azhand Shokohi established her brand in 2011 with the interest of maintaining her values of sustainability at the core of the brand,
including producing each of her artistic designs in limited quantities.
Each design is an art into which Azhand pours her desire and her creativity made with impeccable construction.
Together, they tell a story of her heritage, Persia, and classic films including Technicolor movies which to this date she admires.
She always wanted to design long-lasting garments that hold time and memories for women who wear them.
Her fashion jewelry collection is anything but traditional.
She presented her first fashion jewelry collection using vintage pieces in the idea of repurposing together with new materials.
The idea of repurposing, permeated through her collections and creative direction.
Trimming of many trees at a golf course before being recycled inspired her to use as a set design in a fashion shoot and show.
Limited edition quantity available for each item, which will balance and control every design stage.
Creating limited edition and made to order pieces means that we limit the quantity to ensure highest quality.
This sustainable luxury brand is committed to the limited of seasonal production, balancing of environmental impact, development and planning of each collection.
Currently Azhand introduces the reuse of prior production, to eliminate any waste that would not compromise the quality or aesthetic values of the company.
Prior collections were deconstructed and re-assembled with recycled materials.
Her contribution in creating positive change within the industry.
The critical role in her designs in the fight against the climate change.
Azhand Shokohi wanted to create a brand that reflects a slower pace and process,
where pieces are made with attention to care and detail, where tradition and purpose to every design
is more important then trend. Her commitment to sustainable and circular business practices that never dispute on quality and creativity.
Azhand’s commitment is to make a strong and creative collection without forgetting her ethics and key values.
Every piece is taken into consideration of materials and whom is making them.
AZHAND SHOKOHI CONTRIBUTES TO THE WORLD'S OBLIGATION TO PROTECT OUR SHARED ENVIRONMENT, ANIMALS AND THE GLOBAL ECONOMY.
THE BRAND FUNCTIONS AS A GOOD CORPORATE CITIZEN ON A LOCAL, REGIONAL, NATIONAL AND GLOBAL BASIS.
THE BRAND AIMS TO SUPPORT HIGH-END FASHION MANUFACTURING.
WE PRESERVE OUR METHODS OF MICRO-PRODUCTION AND HOLD THE MOST INVOLVEMENT IN THE PRODUCTION PROCESS.
OUR DESIGNS ARE CREATED AND HANDCRAFTED IN THE UNITED STATES.
WE DO NOT USE FUR OR ANY ANIMAL PRODUCTS IN OUR WORK.